Highly palatable and nutritious, our senior dog food has reduced fat and protein levels, making it suitable for older dogs that dont need as much exercise. This reduced fat and protein content also also helps to keep dogs' weight under control and puts less stress on their joints. A hypoallergenic dog food, our senior/light fish & rice food excludes many known allergens, such as wheat, wheat gluten, dairy, pork, beef and soya, making it suitable for sensitive tummies. The addition of glucosamine and chondroitin helps to promote joint repair and mobility, whilst seaweed oi contains DHA (Docosahexenoic Acid) to support a healthy brain, vision and nervous system. Lovejoys® crunchy, fish flavoured kibble has been designed to help remove plaque and tartar, which in turn can help reduce unpleasant breath. There are no added artificial colours, flavours or preservatives in our senior dog food. Naturally good is the way we make it and promise that we always will.
- Additional Information
Rice, White Fish Meal, Ground Whole Barley, Whole Linseed, Fish Stock, Peas, Sunflower Oil, Alfalfa Meal, Fish Oil, Natural Seaweed, Minerals, Vitamins, Seaweed Oil, Potassium Chloride, Parsley, Nettle, Chicory Extract, Sodium Chloride, Calcium Carbonate, Glucosamine, Chondroitin Sulphate, Yucca Extract
Minimum Levels: Fish (19%), Rice (26%)
Nutritional Additives per kg
Antioxidants; E306/Natural antioxidant, 150mg, Vitamins: E672/Vitamin A, 15.000 IU, E671/Vitamin D3, 2,250 IU, E307/Vitamin E 180 mg.
Trace elements: E1/Iron 50 mg, E2/Iodine 1 mg, E4/Copper 15 mg, E5/Manganese 35 mg, E6/ Zinc 50 mg, E8/Selenium 0.3 mg
Constituent Percentage Crude Protein 18% Fat Content 8.5% Crude Fibres 3.5% Crude Ash 5.5% Omega-6 2.3% Omega-3 1.8% Calcium 1.3% Phosphorus 0.8% Calories 330 Kcal/100g%
- Feeding Guide
Current weight of Dog (kg) Grams per day 1 - 5 25 - 90 5 - 10 90 - 175 10 - 20 175 - 260 20 - 30 260 - 365 30 - 40 365 - 445 40 - 50 445 - 525 50 - 60 525 - 605 60 - 70 605 - 680 70 - 80 + 680 - 750+
Lovejoys® is normally fed dry, but do make sure there is always a separate bowl of water available. Alternatively it can be moistened with warm water which will bring out the flavour. You can feed in one meal a day or two. If your dog prefers two feeds a day, we recommend one third in the morning and two thirds in the evening.
See the feeding guide table for the correct amount. We recommend soaking a small amount of food in warm water to soften it first, then gradually reduce the amount of water and introduce fresh dry kibble a little at a time.
If you are feeding Lovejoys® dry food for the first time, the best way to introduce the new food to your dog is to start adding a small amount to their current food. Increase these amounts over the period of two weeks, whilst reducing the previous food until a complete change is achieved.
These guidelines are not a fixed rule. If you think your dog needs a little longer to get used to their new food, increase the number of days over which you integrate it into their diet.
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